Firefly LED, the leader & most trusted LED brand in the market has been sponsoring premiere basketball league for the past several years. This year, Firefly LED has chosen to partner with one of the UAAP teams with proven track record of success, the Ateneo Blue Eagles Basketball team.
“This is yet a start, hopefully, for a longer partnership we are looking at in the future,” said ADMU Athletics Director Emmanuel T. Fernandez.
The partnership with Ateneo Blue Eagles’ Womens and Mens’ basketball team( senior and junior) will allow Firefly to reinforce its presence in the UAAP since is very much aligned with its core target market. This also strengthens further its brand affinity.
“Firefly has been sponsoring premiere basketball league for several years now. We consider basketball as one of our equities because it is very much aligned with our core target market,” said Firefly Electric and Lighting Corporation (FELCO) Marketing Director Erik Riola.
Know more about Firefly Electric
Firefly LED, is the first local lighting brand certified by TUV SUD. TUV SUD is a world -renowned German Testing Institute that certifies the quality and safety of various consumer products. Customers can be assured that Firefly LED bulbs are Safe for the Eyes, Safe from Electrical Shock, and Safe from Power Surges. Firefly LED Bulbs are more energy efficient 2x brighter than CFL & 50% longer & more durable than other LED Bulbs. We also have the Product Safety mark in our products and the only LED Bulb in the market that is tested and certified by Meralco in terms of Energy Efficiency.
These coming months, Firefly is gearing up for CeleBright Christmas Campaign that will showcase our Firefly LED Bright Christmas Lights. Please watch out for our exciting products and programs this coming Christmas season.
For more information, visit www.fireflyelectric.com.
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